PLEASANTON, CA – 09/27/10 – Callidus Software Inc. (NASDAQ:CALD), the leader in Sales Performance Management (SPM), announced today it will host its first European Sales Performance Management conference. The conference will be held on October 7-8 at Callidus’ new London headquarters. The event brings together financial executives and sales leaders to review opportunities to strategically grow their businesses and remain competitive in partnership with Callidus.
“Callidus is hosting this new customer event in response to the tremendous growth in our SPM suite across Europe,” said Lorna Heynike, Senior Vice President, Marketing at Callidus Software. “Our innovation in delivering new insights into the principal levers that drive specific business results throughout the sales talent lifecycle is really paying off in the European market. Our solutions enable our customers to dramatically reduce uncertainty in predicting and delivering on top-line corporate targets, driving more sustainable, predictable sales growth. The tremendous response from our customer base to date demonstrates that sales lifecycle management is firmly on the EMEA corporate agenda and Callidus is the vendor of choice. We’re very excited to host this exchange and help our customers share their success and discuss best practices in profitably driving sales results.”
The announcement coincides with recent news on Callidus’ customer momentum in Europe, including selection by one of the top five UK mobile operators, a leading Nordic telecom operator, and one of the largest telecoms in the Benelux. With the new wins, Callidus will be deployed in over 40 telecommunications enterprises worldwide, including the top five mobile operators in the Benelux, and five of the top ten telcos in the world(i).
“The dynamic, competitive nature of the European telco sector means carriers need to control and quickly adapt large-scale sales channel networks to capitalize on changing market trends and product strategies,” said Barry Carson, vice president, European Sales at Callidus. “Callidus’ ability to deliver the scalability and flexibility required to support complex, multi-region, and multi-channel sales strategies means it is the solution of choice for the European market. As a result of our strong presence in the region, Callidus is increasingly asked to replace inflexible competitor systems which do not keep pace with the demanding and rigorous requirements of that market. Our first EMEA customer conference is designed not only to preview our future roadmap and service offerings, but more importantly, to provide an opportunity for customers to discuss all aspects of their experience with Callidus so we can continue to develop and improve our service in the region.”
Callidus Software’s award-winning solutions manage the entire sales talent lifecycle from on-boarding, to incentives and rewards, to talent development, while providing visibility into sales operations and financial performance. This gives customers the ability to align their sales force and channels with their key business objectives to consistently and reliably execute on sales targets. The software is used by leading companies in a broad range of verticals including high-tech, telecommunications, banking, insurance, and pharmaceuticals. Since its inception nearly 15 years ago, the company has evolved into the most experienced, proven, and reliable SPM vendor in the marketplace. Callidus Software manages over $50 billion in incentives and compensation for more than two million payees in over 140 countries.
About Callidus Software®
Callidus Software (NASDAQ:CALD) is the market and technology leader in Sales Performance Management (SPM). Callidus customers gain a competitive advantage by maximizing sales cost efficiencies and driving improvements in sales effectiveness. Our award-winning Software-as-a-Service (SaaS) applications set the standard for performance management of a company’s sales force and channel partners. Over 2 million employees and channel partners have their performance managed by Callidus Software. For more information, please visit www.callidussoftware.com.
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(i) Source www.totaltele.com Global 100 Telecommunications Companies, October 2009